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Deadline: August 31, 2012
Winner is: Judged
Entry: Free Entry

Umencia Portrait Photo Contest

The Hasselblad Masters 2014 Competition

Photographers are invited to submit their images to be considered for the prestigious Masters Awards. Categories and qualifications for the 2014 Awards have been expanded, opening the competition to more photographers than ever before

Photos will be judged in 12 categories:

Fine Art: High-quality images that have been created by an individual to fulfil their creative vision. They could be part of a set or a project or alternatively three separate images.

Nature/Landscape: Photographs that capture the beauty of the natural world in all its forms, from stunning landscapes through to perfectly executed images of flora and fauna.

Wedding/Social: This category is open to photographers capturing outstanding images of any aspect of a wedding in styles that range from the traditional through to the more individual approach.

Portrait: A wide-open category that covers any photography of the human form, ranging from full-length studies through to head and shoulders and close-ups, with the emphasis on creativity.

Fashion/Beauty: The glitz and glamour of the fashion and beauty world is covered by this category, and we’re looking for some inventive and exciting work that truly reflects the dynamism of this sector.

Editorial: Here the theme is based around stories that have been told through the use of photography, and the style can range from classic photojournalism through to images that would be more at home in a newspaper Supplement.

Product: Here the definition of product is as far ranging as the photographer wants to make it, with subjects ranging from cars through to food or packaging being equally eligible, while the brief could be a commercial one or self set.

Architecture: With every type of building from the grand through to the humble being open to photographers, we’re looking for an imaginative interpretation of the architectural theme.

General: This is the category that gives you full rein to enter cherished images that don’t necessarily fit neatly into any of the other categories that have been listed here.

Wildlife: A wide open category that covers all forms of wildlife, from the huge through to the tiny. Our only stipulation is that images depict living creatures and any entries showing stuffed or dead animals will be automatically excluded.

Project//21: Project//21 is a general photographic category open to all amateur photographers, students, assistants and young professionals 21 years old and under.

Underwater: As the category title suggests, the theme here is Images that have been taken underwater, and the photographer could have used any camera system above 16MP plus a professional camera housing to get the shots


Contest Prize & TERMS

PRIZE DETAILS: Hasselblad Masters 2014 winners will receive a trophy presented at Photokina 2014 and will be sponsored with Hasselblad camera equipment for a period of approximately four months. During this time the photographer can use the equipment at their discretion to create a set of images for a special Masters Commemorative book that will subsequently be published.

All winning images will be published on the Hasselblad global website, in VICTOR magazine, will be presented at the exhibitions around the world and will feature in Hasselblad advertising and Masters Partners promotions and in the Hasselblad Masters Book Vol. 4. ELIGIBILITY: Professional Photographers Worldwide Not eligible to enter? - Find contest where you are.

COPYRIGHT: The License granted below does not affect the Photographer's proprietary copyrights over the Images unless otherwise specified in this Agreement. USAGE RIGHTS: By providing Hasselblad with the Book Images, Masters Images, and Masters Video (hereafter referred to as “The Images”), the Photographer grants to Hasselblad the non exclusive worldwide perpetual right and license (the “License”) to use said Images for any purpose that Hasselblad, at its sole discretion, sees fit.

Hasselblad shall have the right of reproduction, the right of distribution in an unrestricted number and in every kind of appearance, the right of exhibition and the right to edit or retouch the Images.

It is understood that Hasselblad continues to develop its business and marketing activities and that the Images are part of Hasselblad’s means of developing and expanding these activities. It is therefore understood that the Images may be used in ways not yet contemplated by Hasselblad. It is also understood that the intensity with which the Images are used may possibly increase substantially due to future new ways of use.

Without limiting the generality of clause 4.1 and without creating any implied or express preconditions for the use of the Images, Hasselblad on the date hereof plans to use these images in the following ways:
- On Hasselblad’s website and Online activities;
- In Hasselblad or Hasselblad partners’ newsletters published domestically and internationally;
- In calendars;
- In magazines;
- On posters;
- In brochures and/or in product catalogues;
- In slide shows and videos run at various events and exhibitions around the world;
- In exhibitions and as wall-decorations in Hasselblad’s offices;
- In all various forms of advertising;
- In the Hasselblad Book (the Book Images only) and
- In conjunction with marketing/advertising campaigns.

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